Analysis of a Top Band Video

Mark scheme:
Level 4: 48-60 marks
There is evidence of excellence in the creative use of most of the following technical skills:

• using titles appropriately according to institutional conventions
• using sound with images and editing appropriately for the task set
• shooting material appropriate to the task set; including controlled use of the camera, attention to framing, variety of shot distance and close attention to mise-en-scene
• using editing so that meaning is apparent to the viewer and making selective and appropriate use of shot transitions and other effects.

Demonstration of skills needed:

• the font and colour of the opening credits fit well with the theme of the video. The simplicity of the font choice means that it does not take away from the serious tone of the video, and is not too distracting from the visuals.
• fast cuts between shots increase the tension and make the viewer feel on edge, whilst it switches between shots of blood smears in a bath tub.
• the twisting and turning movement of the camera encourages the viewer to feel uneasy and once again increases the build up of tension.
• we are shown extreme close ups of the bath, the main character and her blood stained hands. This means that our vision is restricted making the action more mysterious.
• there is a strange filter over the entire video which distorts and blurs our view. Along with the twisting camera shots, it also makes us empathise with what the main character is feeling; especially after she has turned to alcohol.
• mise-en-scene has been carefully considered for this video. For example, the simplicity of the surroundings is extremely contrasting with the deep red colour of the blood. Also, the main character's outfit is very plain so that she almost blends in with the background.
• the over the shoulder extreme close up is a very artistic shot choice which is extremely aesthetically pleasing.
•  transitions are occasionally used to blend one shot into another, adding to the distortion and confusion.
• there is low, resonating, dramatic music that fits brilliantly with the visuals.
• sounds of running water and the main character spitting out blood into the bath can be heard behind the music.